We're teaching everyone to see the frame.
slay is a composition guide camera. We take the rules of framing that photographers spend years learning and overlay them live on your viewfinder — so a great shot is never a lucky shot.
A great photo is a decision, not an accident. We built slay so that decision is always in front of you.
Four things that guide everything we make.
Everyone can frame a shot
Great composition isn't a talent you're born with — it's a set of patterns you can learn. slay puts those patterns right in your viewfinder so anyone can shoot like a pro.
Guidance, not rules
The guides are there to teach, not to constrain. Learn the rule of thirds, then break it on purpose. The camera adapts to you.
Teach the eye
The real goal isn't a good photo — it's a trained eye. Use slay for a while and you'll start seeing compositions everywhere, even without it.
Crafted, not cluttered
A clean interface, a subtle gold crosshair, and a shutter sound that feels right. We sweat the details so the camera gets out of your way.
From an idea to a camera that teaches.
We're still early, still small, and still obsessed with the same thing: helping anyone point a camera and make it count.
- 2026
The idea
We wanted a camera that could teach. Framing guides normally live in textbooks — we moved them into the viewfinder, live, as you shoot.
- 2026
Fourteen guides
We traced and refined a set of composition guides — from rule of thirds to triangles and vanishing points — and built an engine to render them over any live camera.
- 2026
slay goes live
The composition guide camera ships on the App Store — free to download, with Slay Pro unlocking every guide, LUT and article.
- 2026
Slay Pro
slay becomes free to download for everyone, with an optional Pro plan for the full library of guides, LUTs and lessons.
- Next
Finding more shots
New guides, smarter detection, and more ways to help you see the frame. This is just the start.

Built by one maker who cares too much about framing.
I’m Ibrohim Abdivokhidov — a developer and photographer who wanted a camera that could teach. slay is designed and built in the open, with guides, LUTs and lessons refined a little more with every release.
The goal is simple: help anyone point a phone and make it count. If slay turns a lucky shot into a repeatable one, it’s doing its job.
Come help people see the frame.
We hire for taste and craft over résumés. If you’d sweat the same details we do, we’d love to hear from you — even if you don’t see your exact role listed.
See open roles
Frame it perfectly, every time.
Free to download. Slay Pro from $1.99/week unlocks every guide, LUT and article.
Download the App